What’s next for the $3.1 billion collegiate sponsorship business now that athletes can get a slice of the pie?

The ramifications of the name, image and likeness rule change will take years to play out. For now, there are more questions than answers.

from Bizjournals.com Feed (2019-07-18 12:47:42) https://www.bizjournals.com/atlanta/news/2021/09/03/atlanta-college-sports-playbook-nil-revenue.html?ana=brss_609
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