Coca-Cola's fruit-flavored soda Fanta is "reinventing itself" for today's teenagers with an marketing campaign focused on technology and personality. The result includes a DJ cat in a convenience store and an 8-bit videogame-ified pizza parlor.
from Bizjournals.com Feed (2019-07-18 12:47:42) https://www.bizjournals.com/atlanta/news/2019/09/10/coca-cola-pumps-fanta-with-gen-z-marketing.html?ana=brss_609
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